registry wildcard catalyst \

Technology

Registry Wildcard Catalyst is a powerful and comprehensive solution that delivers a satisfying navigation experience, while providing TLD zone administrators with high-margin revenue opportunities and improved brand visibility.

• Complete Solution
  RWC provides all the tools needed to maximize the profitability of visits to idle or nonexistent domains. As a fully-managed solution, RWC is delivered on an ASP-basis requiring no involvement by technical staffs of registries. Our RWC solution includes customized landing pages, integration with major search and advertising providers, and supporting software plus detailed reports on activity, page views, revenue and other metrics.
• Highly Relevant Results
  When consumers attempt to access nonexistent or idle domains of an RWC-enhanced TLD zone, the pages that RWC delivers provide information that is highly relevant to the domain name. Our proprietary platform assembles these results by polling the databases of pay-per-click search and other value-added providers. We then present the results on a dynamically generated page customized to the look and feel of the zone administrator’s site. Rather than being frustrated with a generic “page not found” message, visitors see information relevant to their interests.
• Customized Results Rage
  Landing pages viewed by visitors to RWC-enhanced TLD zones are fully customized to the look and feel specified by our customers. Landing pages can also carry any marketing or branding messages our customers wish to include, such as promotions for domain name registration services.

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